by melodieburns | Apr 30, 2020 | Articles, Full Feed
Soon enough, life will get busy again with extra-curricular activities, family commitments in the evenings and packed weekends running errands. While there’s still some extra time in the evenings, consider going back to school yourself. Keep an eye on...
by melodieburns | Apr 18, 2020 | Articles, Full Feed
After 35 years in ag, FMC Account Manager Ron Jones has finally found a good use for old chloroplast field signs. You’ve seen it on the news around the world — people in cities thanking frontline healthcare workers by honking horns, clapping, flashing...
by melodieburns | Apr 17, 2020 | Articles, Full Feed, Resources
You’ve talked through product options. You’ve talked about delivery, quoted a price and now you just need the go ahead. But there’s a long pause at the other end of the phone. You can’t see the customer, let alone read their body language. Covid-19 social...
by melodieburns | Apr 15, 2020 | Articles, Full Feed
It’s now ‘WFH’ week five. Bad habits may be creeping in and you might feel your productivity starting to slip. This book by Canadian author Chris Bailey promises that you’ll learn how to accomplish more by better managing your time, attention and energy. Bailey spent...
by melodieburns | Apr 10, 2020 | Articles, Full Feed, Resources
We’ve heard from a number of you that getting growers to sign contracts is a big hurdle considering the demands for social distancing. E-signatures might help. Real estate agents have been using e-signatures in contracts for years. Customers type with a keyboard...
by melodieburns | Apr 8, 2020 | Articles, Full Feed
Seth Godin is arguably one of the brightest minds in marketing. He’s known for provoking mind shifts with his courses, books and newsletters. In his latest book, This is Marketing, Godin takes a 1,000-ft view, describing how true marketing isn’t just selling products...
